Former U.S. President Donald Trump is back on the social media platform that once booted him — breaking a year-long silence on X to drop new campaign videos, and hype his next big interview.
A two-and-a-half-minute ad that posted Monday morning not only serves to promote Trump’s campaign, but ya can’t ignore the timing of him using X after such a long break. It’s no coincidence X owner Elon Musk will be interviewing Trump on a live stream Monday evening … which will be hosted on Trump’s X page.
Trump typically saves his social posts for his own platform, Truth Social, or TikTok — and hasn’t posted on X since August 2023, when he proudly uploaded his Georgia mug shot, and wrote, “Never surrender” … raising millions for his campaign, in the process.
Are you better off now than you were when I was president?
Our economy is shattered. Our border has been erased. We’re a nation in decline.
Make the American Dream AFFORDABLE again. Make America SAFE again. Make America GREAT Again! #TrumpOnX
— Donald J. Trump (@realDonaldTrump) August 12, 2024
@realDonaldTrump
Since posting his campaign vid … #TrumpOnX has been trending, and he’s posted several more times, including a straight-up promo for his face-to-face with Elon. Plug, plug, plug!
It’s debatable who’s benefitting more from Trump’s wave of X posts — his campaign or X, which Elon himself admits is struggling to keep advertisers.
Back in 2021, Trump’s phone was basically reduced to a brick days after the January 6 riots — when Facebook, TikTok, Twitter (you know, the platform Elon renamed X), IG, and other social media sites restricted or outright banned him from posting.
Elon reinstated Trump to X in Nov 2022 … as did Mark Zuckerberg on Facebook and IG — with restrictions — in Jan 2023. Meta removed those restrictions in July of this year.
