· Deliveroo and B&Q have partnered to offer over 600 home improvement products for rapid delivery in as little as 25 minutes
· DIY products will be available from nine B&Q Local stores in London providing Deliveroo customers with painting, plumbing, electrical, and other decorating products at the touch of a button starting later this month
· The new partnership expands the DIY offering on ‘Deliveroo Shopping’ and comes as customer demand for DIY products has grown rapidly on the platform, with searches for DIY products having increased by 38 percent over the last six months.
· Offering an on-demand, fast delivery service supports B&Q’s ambition to give customers more choice of when and how their B&Q purchases are delivered
Deliveroo and B&Q, the home and garden retailer, have today announced a new partnership giving Londoners access to on-demand delivery of over 600 DIY products from their nearest B&Q Local store in as little as 25 minutes.
With products spanning interior and outdoor paint, decorating, painting tools, plumbing, electricals, bathroom essentials, as well as tools and hardware, whether they’re tackling an emergency job that needs a quick fix or need additional tools halfway through a project, DIY enthusiasts and professionals can now easily access the materials they require at their convenience.
This new partnership is launching across nine B&Q Local stores at Camden, Harrow, Palmers Green, Streatham, Sutton, Tooting, Wandsworth, Wood Green and Staines-Upon-Thames later this month.
The Deliveroo and B&Q partnership taps into the increasing demand from consumers for speed and convenience when it comes to buying DIY products. Customer searches on the Deliveroo app for DIY products such as paint and screws have increased by 74 percent and 35 percent respectively over the last six months. Offering an on-demand, fast delivery service in partnership with Deliveroo, supports B&Q’s ambition to give customers more choice of when and how their B&Q purchases are delivered, and helps to reach a new target customer base and serve new shopping missions.
Since the launch of ‘Deliveroo Shopping’ in November 2023, Deliveroo has been ramping up selection, enabling consumers to shop from retailers that sell everything from DIY to homeware, toys, flowers, baby items and gifts. The Deliveroo and B&Q partnership follows previous partnerships with Screwfix, Ann Summers and Boots, as well as The Perfume Shop due to launch in the coming months and the expansion of non-food selection with major grocery partners and local independent retail stores available on app.
Eric French, Chief Operating Officer at Deliveroo, said: “We are thrilled to welcome home improvement giant B&Q to the Deliveroo platform. There is a huge home improvement market in the UK and our data shows that customers want the convenience of being able to order everything from paint brushes and paint to tools for delivery in as little as 25 minutes. We are excited by the expansion of ‘Deliveroo Shopping’ and this latest collaboration shows we are not only transforming the way people eat but also the way people shop.”
Amelie Gallichan-Todd, Supply and Logistics Director B&Q, said: “We’re constantly looking at how we can help make home improvement projects easier. This includes helping customers to get their home improvement products in the most efficient, and convenient way possible, by meeting increasing consumer demand for speed, convenience, and mobile access. We’re delighted to be partnering with Deliveroo to test on-demand delivery for our customers served by nine of our B&Q Local high street stores in London.”
