Sleep.8, the pioneering sleep lifestyle brand, is delighted to announce the opening of its newest London store at 3A Baker Street, W1U 8ED. This latest addition strengthens Sleep.8’s presence in the UK, joining four other London locations in offering cutting-edge sleep solutions designed to enhance health and wellbeing.
Steeped in history, Baker Street, famously home to fictional detective Sherlock Holmes, now includes Sleep.8’s cutting-edge sleep technology and personalised shopping experience. The iconic street has drawn fans of the literary legend for decades, making the area a symbol of intellectual curiosity and discovery. By combining a historic setting with cutting-edge sleep technology and personalised service, the new store invites visitors to experience a seamless blend of tradition and contemporary wellness in one of London’s most iconic neighbourhoods.
An immersive sleep shopping experience
The Baker Street store is designed to offer a truly interactive and educational shopping experience. Customers are welcomed into a calming space showcasing Sleep.8’s extensive range of sleep products, including hybrid, spring, and customisable mattresses. With expert guidance from experienced staff, shoppers can explore the latest in sleep technology, such as adjustable beds with app-controlled firmness settings, ensuring a tailored fit for their unique comfort needs.
For those looking to optimise their comfort further, the store features multiple sections where customers can take their time discovering the best solutions for their sleep health. The Pillow Bar allows for consultations to find the perfect pillow. A Tailored For You section, which offers a variety of furniture customisation in fabrics and colours. The Sleep Technology Zone highlights innovative sleep-enhancing devices, including white noise machines, massagers, relaxation tools, and the best-selling massage chairs.
A commitment to sleep innovation
The Baker Street store underscores Sleep.8’s mission to redefine sleep quality through innovation and personalised experiences.
Paul Longman, CEO Sleep.8 Holdings, shared: “Sleep is fundamental to health and well-being. With our new Baker Street store, we’re excited to bring the latest innovations in sleep technology to London, making it easier for customers to discover their perfect sleep solution.”
Dana Mantripp, Retail Director – Sleep.8 UK, added: “We are thrilled to open on Baker Street, a location rich in history and culture. This store allows us to connect with UK consumers, helping them find tailored sleep solutions that truly improve their rest and daily lives. Sleep.8 is committed to making better sleep accessible, and this new space reflects that vision.”
Part of a broader expansion
The Baker Street opening follows the launch of four new Sleep.8 stores in Spain and marks an important milestone in the company’s European expansion. With more UK locations set to open in 2025, Sleep.8 continues to lead the way in delivering luxury sleep solutions across Europe.
